Gradually however Google s headquarters realized that Google Search introduced by the founders Larry Page and Sergey Brin on September with commands written by humans will no longer alone be able to cope with the requirements of the future. Local search with new demands Google owes its rise to the search engine and those responsible are now increasingly focusing on it again. More and more people are using the function on the go and using their smartphone or tablet to find out about shops or restaurants in their area. This local search is increasingly not carried out actively by entering search terms in a mask.
With the digital assistant Google Now on Tap for example the whatsapp mobile number list online giant independently analyzes the content currently being read on the display and shows the user relevant information. Mobile search brings with it higher demands on Google Search. Here users are even more dependent on lightning fast and accurate results than they are on their home computers. Nevertheless even tech pioneer Google has long hesitated to welcome artificial intelligence to the core segment of search after the areas of video and translation. This is because a new technical achievement is not simply being implemented here. The change from human written codes and algorithms to a kind of machine brain with independent learning processes represents a paradigm shift.
Google has now finally dared to do so. This became obvious due to one personal detail the previous search guru Amit Singhal recently announced his departure. Google s AI specialist John Giannandrea has been appointed as his successor. image Image the renderfish iStock Thinkstock What exactly is AI anyway The key term in artificial intelligence is deep neural networks.These connections of hardware and software imitate the working principle of nerve cells in the human brain. They are able to learn independently recognize contexts and patterns in huge amounts of data. If such a system of artificial intelligence is shown enough malware for example it can eventually recognize computer viruses itself.